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New and Revolutionary Device Allows a Generic PC to Natively and Easily Run Apple Mac OS X and Linux.
  Jan 8th, 22:48 UTC

The revolutionary EFI- X TM allows the trouble-free installation of Apple Mac OS X 10.5 Leopard and Linux easily in almost any PC. Computer users now have the freedom to choose and natively run the best operating systems (EFI and BIOS based) in the market without any virtualization software.

Florida, U.S.A. - January 6th, 2009-Art Studios Entertainment Media (Represented in the U.S. by EFI-XTM North America - www.efixna.com) released this past September its EFI-XTM USB product; a new and revolutionary USB internal module that allows almost any desktop personal computer (PC) user to install Mac OS X 10.5, Linux, and Windows in EFI mode, following Intel's specifications.
 
EFI-XTM is the only BPU (Boot Processing Unit) that provides a full EFI (Extended Firmware Interface) to almost any PC that still runs the limiting and antiquated BIOS firmware. With EFI-XTM, almost anybody with a regular PC will be able to run any EFI-based operating system (e.i., Mac OS X 10.5 Leopard, Linux, Windows XP 64-bits, Windows Vista) in native mode without the need for any virtualization software. Before the introduction of the EFI-XTM module, it was very cumbersome to install EFI-based operating systems on a typical BIOS based PC; now, with EFI-XTM, it's a matter of introducing the original factory DVD with the operating system, waiting a few minutes, and the user will be able to enjoy any operating systems of his choice.

The EFI-XTM is definitely not just a Mac OS X install device. It's designed to allow easily installation of almost any operating system. From legacy BIOS operating systems like Windows XP to EFI-based setups like Mac OS X 10.5 Leopard, the EFI-XTM module handles them all. The process is seamless and non-intrusive. This means there's no emulation layer of any kind, and the host operating system interacts with the PC's hardware directly. With the EFI-XTM module, users don't have to patch their original operating systems nor do they have to worry about crippling their setup due to a system update from the operating system manufacturer.

The EFI-XTM module has been developed for more than two years in Europe. Its software code is proprietary of Art Studio Entertainment Media and was developed internally by the company. Today, the EFI-XTM module is made in Holland with the highest quality standards. When asked how the EFI-XTM idea was born, Davide Rutigliano, CEO of Art Studio Entertainment Media said..."we wanted to fill a niche that nobody ever explored. The boot time of our PCs... Everyone focuses on what we do "after" the OS is loaded, but very few imagine how many things you can do at boot to enhance and ease our work on any OS." Rutigliano responded when asked about the target audience for the product..."We address our products to an audience of overclockers, computer experts, people that love fiddling with their hand-picked hardware, and people that realize that the more expert you are about IT, the better your work, whatever it is, will be."

Since its conception, the EFI-XTM module has been designed to go in the same direction as the other computer manufacturers in the market, and never against them. EFI-XTM has nothing to do with the "hackintosh" community and complies with the guidelines of the computer industry. Art Studio Entertainment Media  is an independent company with no links to Apple Inc., Microsoft, or any other computer or software manufacturer. The company doesn't support piracy and encourages all its users to buy original and legal copies of operating systems. Apple Mac OS X's EULA (End User License Agreement) is not violated by the EFI-XTM module since the product is sold separately from a PC, and it arrives to the customer's hands with no operating system associated with it. The end user chooses to install the operating system of his preference on a PC. When asked about the potential legal implications of the product, Rutigliano said..."We take to court whoever sells our modules bundled with a PC - and we are very aggressive about it. Our distributors sign a contract that prohibits them from selling PCs bundled with our modules." He also added..."It is possible that we will go to court with Apple, but most likely "supporting" them, in case we ever find out that someone is selling PCs with our module installed. Selling a computer that can boot OS X is a unique right that only Apple has. And we enforce it."

Prices and Availability:

The EFI-XTM module is readily available since September 2008 and can be bought through distributors in Europe, Asia, North America, and Latin America. M&M Investments LLC, a Florida company, DBA EFI-XTM North America and EFI-XTM Latin America, is the exclusive representative agent for Art Studio Entertainment Media for the marketing and distribution of the product in the Americas region.

Art Studios Entertainment Media (http://www.art-studios.net/) was founded in 1998 by Wilhelm von Vnukov in Germany. Art studios entertainment media is an independent developer of interactive software, IT-hardware solutions & Design. Its vision is to develop & create new, world-class solutions in IT and media industry.
 
 
Press Contact:  
 
Julio Martinez-Clark
EFI-XTM North America
+1 (954) 903-7210

(Submitted by Julio Martinez-Clark of EFI-X North America)

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